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DETROIT - Ford to focus on: Quality, fuel efficiency and reliability. Alan Mulally, the new CEO of Ford Motor, co. has a plan. That plan is to focus much of the new Ford car development on increasing quality, fuel efficiency and reliability.

Much of this transition will require a heavy cost. However, the car price blog does not think the consumer will take a hit. In recent statements, Ford has stated that they do not intent to return to profitability until 2009 and they are planning on using their cash to fund the cost of restructuring.

Here is my price timeline for Ford:

2008 models will not be heavily influenced by the new CEO. But Ford is betting the 2009 cars will hit the fine points of reliability, fuel efficiency and cars. They are going by the mantra, if you build a quality car, word will get out and sales will naturally follow.

In order to fund this huge transition, they are going to need robust sales of the cars currently on the lot. Therefore, expect good deals on 2006, 2007 and 2008 models. We are already seeing huge incentives (e.g. 0% financing on Expeditions). I continue to see good deals with Ford until the 2008 models.

2007 Ford Crown Victoria MSRP: $23,620 - $31,140 Get a quote on a New Ford Crown Victoria	2007 Ford Edge MSRP: $27,010 Get a quote on a New Ford Edge	2007 Ford Escape MSRP: $18,710 - $26,240 Get a quote on a New Ford Escape
2007 Ford Escape Hybrid MSRP: $18,710 - $26,240 Get a quote on a New Ford Escape Hybrid	2007 Ford Expedition MSRP: $35,615 - $49,425 Get a quote on a New Ford Expedition	2007 Ford Expedition EL MSRP: $35,615 - $49,425 Get a quote on a New Ford Expedition EL
2007 Ford Explorer MSRP: $25,970 - $36,460 Get a quote on a New Ford Explorer	2007 Ford Explorer Sport Trac MSRP: $25,970 - $36,460 Get a quote on a New Ford Explorer Sport Trac	2007 Ford F-150 Flareside MSRP: $18,715 - $36,555 Get a quote on a New Ford F-150 Flareside
2007 Ford F-150 Styleside 2WD MSRP: $18,715 - $36,555 Get a quote on a New Ford F-150 Styleside 2WD	2007 Ford F-150 Styleside 4WD MSRP: $18,715 - $36,555 Get a quote on a New Ford F-150 Styleside 4WD	2007 Ford F-250 Super Duty MSRP: $21,120 - $34,385 Get a quote on a New Ford F-250 Super Duty
2007 Ford F-350 Super Duty MSRP: $21,575 - $36,250 Get a quote on a New Ford F-350 Super Duty	2007 Ford F-350 Super Duty Dually MSRP: $21,575 - $36,250 Get a quote on a New Ford F-350 Super Duty Dually	2007 Ford Five Hundred MSRP: $22,795 Get a quote on a New Ford Five Hundred
2007 Ford Focus MSRP: $12,680 - $17,355 Get a quote on a New Ford Focus	2007 Ford Freestar MSRP: $24,460 Get a quote on a New Ford Freestar	2007 Ford Freestar Cargo Van MSRP: 21,705 - $28,990 Get a quote on a New Ford Freestar Cargo Van
2007 Ford Freestyle MSRP: $25,595 - $30,895 Get a quote on a New Ford Freestyle	2007 Ford Fusion MSRP: $17,145 - $21,710 Get a quote on a New Ford Fusion	2007 Ford Mustang MSRP: $17,475 - $37,370 Get a quote on a New Ford Mustang
2007 Ford Ranger 2WD MSRP: $13,010 - $25,015 Get a quote on a New Ford Ranger 2WD	2007 Ford Ranger 4WD MSRP: $13,010 - $25,015 Get a quote on a New Ford Ranger 4WD	2007 Ford Shelby Cobra MSRP: $13,010 - $25,015 Get a quote on a New Ford Shelby Cobra
2006 Ford E-Series Cargo Van MSRP: $22,865 - $27,230 Get a quote on a New Ford E-Series Cargo Van	2006 Ford E-Series Passenger Van MSRP: 21,705 - $28,990 Get a quote on a New Ford E-Series Passenger Van